The People behind the business - 2026
A two-day event organized by the Sales Association, bringing together Georgia's business community. Day one is a closed-format conference dedicated to strategic dialogue and B2B introductions. Day two opens into an exhibition, where companies present their products and opportunities.
Why Should You Attend the Exhibition?
On 3–4 December 2025, the Sales Association will host a large-scale two-day business event in Tbilisi, at Pullman Tbilisi Axis Towers, combining a conference and an exhibition.
On 3 December, a closed-format conference titled "The People Behind the Business" will take place, bringing together companies participating in the exhibition and their representatives. The conference aims to focus on the human side of business, share experiences, and discuss current economic trends.
On 4 December, a business exhibition will be held, featuring more than 50 companies from various sectors — construction, medical, advertising, logistics, and more. Participants will have the opportunity to introduce their companies to the Georgian market from the stage, showcasing their unique offerings and expertise.
The event will also include prize draws and dedicated B2B spaces, where participants can hold direct business meetings and negotiations with potential partners.
Doors open · welcome coffee
Strategic Insights & Global Partnerships
The People Behind Business
The People behind the business - 2026
A two-day event organized by the Sales Association, bringing together Georgia's business community. Day one is a closed-format conference dedicated to strategic dialogue and B2B introductions. Day two opens into an exhibition, where companies present their products and opportunities.
Pullman Tbilisi Axis Towers
- 37 Chavchavadze Avenue, Tbilisi 0179
- Rustaveli